Brand Design, 2021
This theoretical museum celebrating John Waters interprets the story of the cult-favorite movie director.
Poppers muscle relaxers were a staple of underground gay clubs and bath houses in the 1970s. Today they are still used by gay men everywhere, primarily for sex. I used them to represent John Waters and his art because they are disturbing, erotic and addictive. My concept museum has two exhibitions: one of cult films and another for his book and visual art, indecent exposure, recently acquired by the Baltimore Museum of Art.
Logo Set & Usage